SRG Asia Pacific is affiliated with professional organisations, Call Centre Association of Malaysia (CCAM) and Asia Pacific Contact Centre Association Leaders (APCCAL).

Customer Relationship Management & Call Centre Association Of Malaysia (CCAM)

SRG AP has been a corporate member and one of the most active organisations within CCAM since its formation in 2000. CCAM is the only non-profit association dedicated to advancing the contact centre industry in Malaysia.

The CCAM Mission

To develop awareness and professionalism in the contact centre industry in Malaysia through Networking, Education and Research. CCAM is an educational platform, a think tank and a progressive establishment, which aims to constantly improve the contact centre industry to international standards of quality and excellence.

For more information on the association and its activities, please visit their website: www.ccam.com.my